ATREVIA, global communications consultancy with a presence in 16 countries, has won the “Iberian Consultancy of the Year” award at the EMEA SABRE Awards gala held last night at the Maritime Museum of Amsterdam.
The consultancy agency, who was finalist in this category last year, shared nomination with Edelman, Evercom, Lift World and Llorente & Cuenca.
Throughout 2017 ATREVIA has added new services thanks to the creation of their new departments of Market Research, Advertising and Technology, thus continuing its commitment to accompany companies in their transformation processes. Moreover, ATREVIA has reinforced its Public Affairs area making their Brussels delegation even stronger. In addition, thanks to its commitment to conciliation, it has become the first Spanish consultancy to obtain the EFR (Family-Responsible Company) certificate.
Furthermore, ATREVIA has increased its international presence by opening offices in Bolivia, the Dominican Republic, Paraguay and Argentina, adding up to a total of 16 countries and advancing its goal of leading the Spanish-Portuguese speaking market. At the same time, it has strengthened its leadership in the Iberian Peninsula through its offices in Madrid, Barcelona, Valencia, Bilbao, Santiago de Compostela, Malaga, Lisbon and Oporto.
This ambitious project has paid off, the recent PRWeek Agency Business Report of 2018, a ranking that evaluates 346 PR and Communication consultancies around the world, placed ATREVIA as the top Spanish consultancy in generated revenue and 18th in the European region, with a grow of a 37% from the previous year.
Recognized with two Certificates of Excellence in the In2 SABRE Awards
ATREVIA also received two nominations as a finalist in the In2 SABRE Awards, the awards granted by the publication Holmes Report that recognize each year the excellence and innovation within the public relations and marketing agencies. The certificates correspond to the Brandshakers campaign, nominated in the “PR Agency Marketing” category, and to the qualitative and quantitative study on Generation Z that competed in the “Thought Leadership in PR” category.
Brandshakers was a campaign created to position ATREVIA as an innovative consultancy capable of creating ideas and emotions that shake the brand experience of its clients. To achieve this a new creative concept was developed accompanied by a physical marketing action to awaken curiosity through a story that became an experience.
Generation Z is a qualitative and quantitative study developed together with Deusto Business School about the first authentic digital generation, formed by those born between 1994 and 2009 (20% of the world population). The study was developed with the intention to understand the main philosophies that define this generation, the Z’s were analyzed from a triple perspective, as citizens, consumers and employees, generating fundamental knowledge for departments and directors of Communication, Marketing and Human Resources.